CEHA’s main focus is to transform the horticultural industry in the region currently at USD4 billion to be tripled in the next 10 years

Facilitating policy and standards improvements to stimulate trade, market access for multiple regional fruit and vegetable value chains across the region.

Co-ordinating investments that are primarily private sector-led into production, processing clusters in support of the EAC, COMESA, and individual country horticulture strategies.

Facilitating access to both working capital and capex finance, as well as to technical assistance, for processors, farmers, and other agribusinesses across the value chain to accelerate growth.